3 Critical Amazon Trends That Can Affect Your Business

3 Critical Amazon Trends That Can Affect Your Business

Amazon has come a long way since it was founded in 1994. It's now the largest product and service provider on Earth, amassing $21.33 billion in revenue in 2020 alone! This staggering figure is more than twice as much as that of Walmart and Target combined. With such...

7 Product Photography Lighting Techniques That Will Set You Apart

7 Product Photography Lighting Techniques That Will Set You Apart

Your E-commerce business lives or dies on the quality of your images. If your competitor's photos are more striking and memorable than yours, you are more likely to lose the sale. It may come as a surprise to many e-commerce merchants that better product photos is...

7 Types of Product Photography (and How To Do It)

7 Types of Product Photography (and How To Do It)

Product photography is a crucial part of any successful ecommerce business. It can be used for marketing, branding and conveying the product’s quality. We all know that photos are worth 1,000 words, so it’s important to take your time when you are photographing your...

What Lifestyle Product Photography Is and How To Do It

What Lifestyle Product Photography Is and How To Do It

Lifestyle product photography is what it sounds like--it's what you do to sell your products and services, typically by capturing them in everyday use. What does that mean? It means the goal of lifestyle product photography is to show the use of a product or service...

Best Product Photography Hashtags For Getting Noticed

Best Product Photography Hashtags For Getting Noticed

Product photography can be a tricky thing to do, but when done well it can really help you stand out in an industry that's filled with talented photographers. But what is an effective way to share it online and make sure it gets seen? One of the best ways to market...

Lifestyle Product Photography Pricing (With Examples)

Lifestyle Product Photography Pricing (With Examples)

If you're interested in selling your products online, the photos you use to show off your products can greatly impact your sales. Top-of-the-line photos that showcase your products and help consumers imagine them in their ideal environments, like the kitchen, are one...

How to Make Your Own Fake Ice For Photography (and Save a Fortune)

How to Make Your Own Fake Ice For Photography (and Save a Fortune)

People have been using fake ice for photography since the invention of cameras. It's a great way to add some realism to your photographs without working under the pressure of melting ice, and it can save you a lot of money in the process. Ice cubes and shards are...

Best Focal Length for Product Photography (Tips From A Pro)

Best Focal Length for Product Photography (Tips From A Pro)

When you're doing product photography, there are a lot of variables that can affect the quality and appearance of your photo. One variable is the focal length of your lens. Every branch of photography needs appropriate lenses, which vary in the quality of their...

4 DAMs Every Photographer Should Use

4 DAMs Every Photographer Should Use

It's important for photographers to keep assets organized and stored in a digital asset management application before your workspace becomes too cluttered. Digital images should be stored and organized by what type of photo they are, the subject matter, the date, and...