This is What a Creative Director Actually Does

This is What a Creative Director Actually Does

Creative directors are the most important members of a marketing agency. They lead and inspire their team to create what is needed for each campaign. Creative Directors have many different responsibilities, from developing storyboards and copy, to managing deadlines...
Becoming a Creative Director: A Comprehensive Guide

Becoming a Creative Director: A Comprehensive Guide

Becoming a creative director for an advertising agency is no easy task. It takes many years of hard work, dedication, and creativity to make it happen. But how do you know if this is the right path for you? Creative directors do more than supervise a team of...
7 Ways To Optimize Your Amazon ACoS For Higher Profits

7 Ways To Optimize Your Amazon ACoS For Higher Profits

Amazon ACoS is a crucial metric for any Amazon seller because it allows you to assess the performance of your PPC campaigns. However, not everyone knows about this all-important metric, let alone how to improve it. ACoS is short for Advertising Cost of Sale, an Amazon...
Free Product Photography Quote Template We Actually Use

Free Product Photography Quote Template We Actually Use

Many product photographers struggle with sending quotes to potential clients. It’s tough when you’re just starting out and not sure what the best way to word your quote is, or how much information should be in it. That’s why we created this free...
6 Backdrops Every Product Photographer Should Have

6 Backdrops Every Product Photographer Should Have

Do product photographers need more than just a camera and lights? You bet they do! Every product photographer worth their salt needs to have the right backdrop for every product they shoot. You can’t have a good photo without a good background. Each type of background...

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